Service
Jewellery Rendering.
Studio-quality jewellery imagery, every facet, every reflection, every detail rendered to the standard luxury brands require.
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Photoreal jewellery imagery, at scale.
XO3D is a director-led product CGI studio in Stevenage, UK, and jewellery rendering is one of the most technically demanding disciplines it works in. Jewellery rendering creates photoreal still imagery of rings, necklaces, earrings and watches from CAD or a modelled 3D source, rather than from a physical shoot. Because the piece exists as an accurate digital asset, every metal, stone and setting variant can be produced from a single model, lit consistently and delivered for product pages, campaigns and print catalogues. The work depends on physically based materials, accurate refraction through cut stones and controlled lighting, which is what makes brilliance and polished metal read correctly on screen. XO3D directs composition, lighting and material behaviour before production begins, then reviews the image set at agreed stages so the final frames match the standard a luxury brand has already set elsewhere.
Why it works
Why brands use jewellery rendering.
Every variant from one model.
Render metal, stone and setting variations from one Master Asset, no shoot per colourway.
Light play that sells.
Accurate diamond ray-tracing and metal IOR, the brilliance that defines luxury imagery.
Model once, render every variant.
One approved jewellery asset can produce consistent imagery across metals, stones, settings and campaign formats.
What we deliver
Scope the right outputs.
Hero Product Images
Studio-quality hero shots for product pages, campaigns and print catalogues.
Lifestyle Composites
Jewellery on model hands, in lifestyle environments, built from 3D, no photography needed.
Catalogue Variants
Every stone, metal and setting variant rendered consistently, thousands of variants from one model.
Process
Our jewellery rendering process.
- 01
Share the brief.
Send CAD or reference, plus the image set you need.
- 02
Define the visuals.
Composition, materials, lighting agreed before production.
- 03
Create and refine.
Renders developed at structured review stages.
- 04
Final delivery.
Images delivered in every required format and resolution.
FAQ
Common questions, answered.
Can CGI jewellery match real photography?
How many variants can you produce?
Other product services
There's more.
Your next project
Plan the light around the piece.
Specify the metal finish, stone references and camera distances before judging the first render. The finished image should make the design readable at its final viewing size.
A route to consider
CGI stills and campaign visuals
Directed product stills with an agreed shot list, material references, environments and delivery formats.
Bring these three things.
- Which finishes and stones are approved?
- Which angles are essential?
- Where will the final stills appear?
Start with an outline. We review the product, intended outputs and timing before agreeing the production scope.
About the studio
XO3D is a director-led product CGI studio, incorporated as XO3D Ltd in 2019 (UK Companies House 11876020). Founded by Thomas Howcroft (Founder and Creative Director) and Alex Mann (Co-Founder and Managing Director). Based at the Business and Technology Centre in Stevenage, UK, with representation at 244 Fifth Avenue, New York. We work with tech, industrial and premium consumer brands on product films, launch stills and interactive experiences.