Product films, launch visuals and interactive experiences.

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Service

Digital Advertising Content.

Directed product films and stills for social and display campaigns, with the message, placements and versions agreed in the brief.

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Selected clients

Ad creative that performs across every channel.

XO3D produces CGI-driven advertising content for brands running performance, social and display campaigns. We build content sets that scale, multiple formats, multiple variants, all from one Master Asset.

Why it works

Why brands use digital advertising content.

Test more, faster.

Produce dozens of creative variants from one 3D build, perfect for A/B testing and channel-specific optimisation.

Visual consistency at scale.

Every variant shares the same lighting and material language, brand-safe across every channel.

Built for paid social.

Multi-format outputs (16:9, 9:16, 1:1, 4:5) cut and graded from the same source film.

Pre-launch ready.

Build ad creative from CAD before manufacturing, launch with the campaign live on day one.

What we deliver

Scope the right outputs.

  1. 01

    Social Ad Sets

    Multi-format video and static ad creative built for Meta, TikTok, LinkedIn and YouTube, all cut from one Master Asset.

  2. Display Banner Suites
    02

    Display Banner Suites

    Programmatic-ready banner sets with consistent brand treatment across every IAB size.

  3. 03

    Performance Creative

    Short product-led edits with a clear opening message, composed for the agreed social placements and runtimes.

Process

Our digital advertising content process.

  1. 01

    Share the brief.

    Send the campaign plan, target channels, and the product you're promoting.

  2. 02

    Define the asset set.

    We agree the formats, durations and creative direction before production starts.

  3. 03

    Create and refine.

    Assets developed through structured review stages, optimised for each channel.

  4. 04

    Final delivery.

    Every format and variant ready for ad managers, labelled, sized and graded consistently.

FAQ

Common questions, answered.

What's the benefit of CGI ad creative over photography?
Speed, scale and flexibility. One 3D build produces every variant your campaign needs without reshoots.
Can you deliver platform-specific cuts?
Yes, 16:9 / 9:16 / 1:1 / 4:5 plus any custom format. All cut from the same master.
Do you handle the ad strategy too?
We focus on creative production. Strategy stays with your performance or paid team, we deliver the assets that execute it.

Your next project

Build around the campaign hypothesis.

Plan the message, placement and creative variants together. Reuse approved product assets where suitable, while reviewing every new composition and claim on its own terms.

G-Lab mechanical keyboard shown in a directed product frame
G-Lab: the keyboard film brings form, colour and illuminated product details into one visual sequence. Explore the work

A route to consider

Visual Content Partnership

Ongoing creative direction and production for a defined sequence of campaigns, product updates and agreed deliverables.

Bring these three things.

  1. What is the campaign message?
  2. Which formats and variants are planned?
  3. Who owns testing and approval?

Start with an outline. We review the product, intended outputs and timing before agreeing the production scope.

About the studio

XO3D is a director-led product CGI studio, incorporated as XO3D Ltd in 2019 (UK Companies House 11876020). Founded by Thomas Howcroft (Founder and Creative Director) and Alex Mann (Co-Founder and Managing Director). Based at the Business and Technology Centre in Stevenage, UK, with representation at 244 Fifth Avenue, New York. We work with tech, industrial and premium consumer brands on product films, launch stills and interactive experiences.

  • Studio Stevenage, UK · New York representation
  • Company XO3D Ltd · Companies House 11876020
  • Contact info@xo3d.co.uk · +44 20 3488 3437